Discovery Communications India’s Shruti Tyagi has joined Viacom18 Media Private Limited as Senior Director, Marketing for VOOT.

Before joining Viacom18, Shruti was associated with Discovery Communications India as Brand & Marketing Lead. At Discovery, Shruti was leading the Brand communication for the network,  channel marketing for flagship channels i.e. Discovery, Animal Planet, TLC and launched their sports offering, Eurosport. She also led B2B marketing for the entire network. She left Discovery in December 2021 after a four and half year stint with the network.

Shruti has 11 years of experience in the Media & Entertainment industry and connected with different audience groups across genres and was associated with brands like Times Television Network and Zee Entertainment Enterprise Ltd in the past.