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SPORT

Sport covers the business of sport in India: sponsorships and team deals, athlete management, league and franchise news, sports broadcast and streaming, and the marketing built around the big properties.

This is a business desk, not a results desk. You will find the rights deal, the sponsor, the campaign and the audience numbers here rather than the match report.

The section has been running since December 2021. More than 1,400 articles are filed here.

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Bajaj Finserv partners with swimmer Dhinidhi Desinghu

mbdesk2 - September 23, 2026
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Nayara Energy renews fuel partnership with Indian Racing Festival for 2026

MBDesk1 - September 23, 2026

Capri Sports secures 15-year commercial rights for IWL and IWL 2

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MB Newsdesk - September 21, 2026
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Adani Group renews partnership with Indian Olympic Association

MB Newsdesk - September 20, 2026
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MBDesk1 - September 18, 2026
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Canada Super 60 appoints Raj Kang as Director of Communications and...

MBDesk1 - September 17, 2026
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Sony Sports Network names athlete panel for Asian Games 2026 coverage

MBDesk1 - September 17, 2026
CP PLUS partners Third Umpire, Umpire Cam for IND-AFG series

CP PLUS named Exclusive Third Umpire Partner for India-Afghanistan series

MB Newsdesk - September 17, 2026
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