Friday, July 20, 2018

OPPO A3s: Dual rear cameras, 6.2-inch display with 4230mAH batt, face...

OPPO, sold as the innovative selfie expert, launched its latest mid-range camera smartphone, the OPPO A3s, for sale on Sunday, the 15th of July...

As cookies-based advertising fades, Omnicom launches people-based solution, Omni

Remember how a majority of marketers had predicted the death of cookies-based marketing by the end of this year? It’s happening, with over 65%...

Video live-streaming on apace, but most like it free: IAB study

More than two-thirds (67%) of consumers globally have streamed live video content and 52 percent of that group prefer free, ad supported live streaming...

7 steps to disruption for brand growth

Every brand can't be an Amazon, Netflix or Airbnb, but just a 1% change in market share for an established brand can deliver significant...

TRAI’s new regulatory framework for TV broadcast sector kicks in

The Telecom Regulatory Authority of India has announced that its regulatory framework for broadcasting and cable TV service provided through addressable systems, which include...

Travelxp now in Singapore on @StarHub TV

Travelxp, the travel channel that reaches a shade over 90 million TV homes worldwide --  of which some 75 million are pay -- has...

People in India to engage with media more than ever in...

More people will engage with the media in India in 2018 than ever before, and the media time spent will grow more than ever...

Sony Music acquires music rights sports drama film Soorma

The  music rights for sports drama Soorma, based on the comeback story of Indian hockey great Sandeep Singh, starring Diljit Dosanjh and Tapsee Pannu,...

#FIFAWorldCup2018 ratings on SPN: 47mn watch first 4 matches

The first four matches from the 2018 FIFA World Cup Russia, telecast on SONY TEN 2, SONY TEN 3 and SONY ESPN channels and...

SPN uses fan-frenzy route, offers interactive digital avenues on FB, SonyLIV...

The 2018 FIFA World Cup Russia is obviously a property soccer fans in India love and will lap up. And needless to say,  the...

LATEST NEWS

MUST READ