PRHUB bolsters leadership bench with new hires and internal elevations

PRHUB has announced a series of senior hires and internal promotions as part of efforts to strengthen its leadership structure and support its next phase of growth. The firm is moving towards a leadership-driven model, with senior leaders taking greater responsibility for client relationships, strategic counsel, integrated campaigns and business growth across practices and geographies.

  • Harini Prabhu, who was running her own social and digital marketing firm in Hyderabad joins as Vice President – Account Management, Marcom and Digital
  •  Krishnaprasad Balakrishnan (KP), ex-Ogilvy and Dentsu India, joins as Executive Creative Director
  •  Beerendra Jha joins as Market Lead – Chennai
  •  Khurram Alam joins as Market Lead – Hyderabad
  • Emilee Kashyap has been elevated as Chief of Staff
  • Raji (Rajam) Sarath is Associate Vice President – Account Management, Content andPersonal Branding
  • Sonam Motreja is Associate Vice President – Influencer marketing, associate support and  media buying.

Xavier Prabhu, Founder and CEO, PRHUB, said, “Clients today need integrated thinking that delivers outcomes aligned to their business, branding and marketing priorities. They need lean partners equipped with the right blend of specialists, which is what the hiring of Harini and Krishna prasad is about. Raji has been helming the fast-growing personal branding practice while Emilee has been quietly playing a strategic role in building the right organizational framework and Sonam has built a profitable revenue stream out of the areas she’s been leading.

“Their promotion is our way of recognizing their contribution and impending key role in PRHUB’s transformation.
Beerendra and Khurram’s joining in Chennai and Hyderabad means we have senior leaders in 5 of India’s largest marketing, branding and PR markets. There are more senior hires, partnerships and strategic announcements in the offing as we ready PRHUB for
transformation and exponential growth. Wish all of them well in their roles,” Prabhu added.

The company recently undertook a one of its’ kind structured leadership assessment and capability-mapping exercise led by an independent senior professional in the space, aimed at aligning individual strengths with the evolving needs of the business and creating a more empowered leadership ecosystem within the organization.

Based on the independent professional’s report, a through revamp of the organizational structure and roles was carried out. The revised organizational structure and senior leadership depth across will catalyze its expansion into newer specialized offerings and integrated communication solutions.