Amruta Sonawane

Amruta Sonawane, who has written for MediaBrief.com intermittently over the past few years, is pursuing her Master of Science (MSc) in Marketing from the University of Bath, UK. Even while waitressing in her part-time job while she studies at the university, Amruta tries to implement learnings in marketing and sales, using sensory marketing research to upsell items and organizational behavior techniques to bond with multi-cultural colleagues. She also leverages her social media marketing and copywriting skills to advertise herself to ensure she gets good tips!