image-Only-5-media-companies-certified-in-GPTW-Survey-2019-in-India-MediaBrief

Only 5 media companies among 450 certified by GPTW 2019 Survey India

The Great Places To Work 2019 Top 100 list for India is out, as is the list of top 450 companies (including the top 100) certified as great places to work. It’s a comprehensive...
image-MEDIA-TECH-WOMEN-LEADERS QUOTES ON BUDGET-MEDIABRIEF

Media, Marketing, Advertising, Tech, Women leaders’ views on Budget

Now that poring over the topline budget announcements and the indepth scrutiny across sectors is probably over, it’s time to take a look at what leaders across Media, Marketing, Advertising, Technology and beyond have...
image-BARC-India=To-Report-TV-viewership-from-Free & Pay-Platforms-MediaBrief

BARC India to start reporting viewership from Free and Pay platforms

In a move to help enable more effective planning, BARC India, the world's largest measurement panel, today announced it would start reporting viewership from free & pay platforms separately starting week 27 (29th June –...
Ott platform

India’s first programmatic OOH campaign, from Sony Pictures Entertainment, Dentsu Web Chutney

Innovative marketing solution from Dentsu WebChutney for Sony Pictures Entertainment India's Spider Man – Far From Home marries the Elementals of the film with ad-tech to bring alive real-time relevance on big outdoor spaces...
image-MAIN IIM-C lauds BARC India Panel homes sample size etc in report-MediaBrief-1

IIM-Calcutta report says BARC INDIA’s TV Panel sample allocation  is truly representative of the...

India’s sole TV viewership measurement company and the world’s largest TV audience measurement service, BARC India, joined hands with the Indian Institute of Management Calcutta, the country’s premier management education institute, to curate a...
image Devotional channel Spiritual Mantra from Nirvana Digital crossES 3 mn subscribers now available on TATA Sky Airtel DTH MediaBrief

Devotional channel Spiritual Mantra crosses 3mn subscribers; now available on TATA Sky, Airtel DTH...

In a growing indication that spiritual and devotional content is a large and strong genre magnet amongst popular kinds of content for Indian users, Indian YouTube Rights Management company Nirvana Digital’s spiritual channel Spiritual...
image-RED-FM-wins-maximum-awards-amongst-Indian-winners-at-New-York-Festival-Radio-Awards-2019-MediaBrief-1

RED FM biggest India winner at New York Festivals Radio Awards 2019

RED FM, one of the largest and most awarded private radio networks, was honored with maximum awards at the New York Festivals Radio Awards 2019 by bagging three bronze and seven finalist certificates.  RED...
IMAGE-SANIA-MIRZA-IS ON STAR SPORTS AS EXPERT COMMENTATOR FOR THE WIMBLEDON CHAMPIONSHIP 2019

Sania Mirza an expert commentator on Star Sports’ Wimbledon 2019

Sania Mirza, six-time Grand Slam winner and former Wimbledon Double’s champion, has joined the Star Sports team from 1 July as an expert in the studios to analyse the day-to-day action for fans across...
image Radio City is 5th Best Comapny to work for in India as MBL ranks in GPTW 2019 survey MediaBrief

Radio City amongst India’s best companies to work for as MBL ranks 5th in...

Radio City, a part of Music Broadcast Ltd, has ranked 5th amongst 100 best companies in ‘India’s Best Companies to Work For 2019’, a study by the Great Place to Work® Institute and The Economic...
image BARC India launches PrimaVU to measure viewership in premium TV Homes in 6 cities of India-MediaBrief

BARC India launches PrimaVU to measure TV viewership in India’s premium homes Also introduces...

The Broadcast Audience Research Council (BARC) India, has announced a new product, PrimaVU, which will measure viewership from premium homes across six major metros of India.  Through PrimaVU, BARC India has also introduced the...

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