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Home CommsBrief CommsBrief Exclusive

CommsBrief Exclusive

CommsBrief Exclusive holds the interviews and exclusive reports published under CommsBrief, the public relations and corporate communications desk of MediaBrief. Agency founders, communications heads and in house teams talk about reputation, crisis handling, strategic counsel, measurement, and what artificial intelligence and creators are doing to the craft. Thirty four of the 37 pieces carry the label in the headline. It has been running since July 2024 and is still active.

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Portrait of Saloni Gandhi in a denim shirt against a yellow background, with a vertical 'MEDIA BRIEF' title on the left and an article cover on the right that reads 'Why community-led PR is replacing traditional media campaigns.'

CommsBrief Exclusive | Why community-led PR is replacing traditional media campaigns

The News Desk - August 4, 2026
Why strategic counsel matters more than ever in the age of AI

CommsBrief Exclusive | Why strategic counsel matters more than ever in...

The News Desk - July 28, 2026
LeaderBrief: Sangya Lakhanpal of Pitchfork Partners

CommsBrief: How PR, digital and creators are rewriting brand communications –...

The News Desk - July 21, 2026
Media Brief cover with four headshots around a bold headline: 'The Future of Communications: Why AI Efficiency Must Be Balanced with Human Insight' featuring Bimalendu Tarafdar, Shakir Jamil, Rohit Khanna, and Vertika Khullar; left reads MEDIA BRIEF.

CommsBrief Exclusive | From automation to authenticity: How AI is redefining...

The News Desk - July 16, 2026
Media Brief cover: four headshots (two on left, two on right) around a bold headline reading 'PR Leaders on Building Trust in a Content-Saturated World' with 'exclusive COMMMSBRIEF' at top and 'MEDIA BRIEF' vertical text on the left edge.

CommsBrief Exclusive | PR leaders on building trust in a content-saturated...

The News Desk - July 16, 2026
Collage on a pink background: vertical 'MEDIA BRIEF' on the left; center headline reads 'In the age of AI-generated content, trust becomes PR's greatest currency'; on the right are three headshots labeled Rohit Sharma, Vaishali Mandlik, and Vikram Kharvi with corresponding logos beneath.

CommsBrief Exclusive | In the age of AI-generated content, trust becomes...

The News Desk - July 16, 2026
CommsBrief Exclusive | Chasing attention is not the same as building trust

CommsBrief Exclusive | Chasing attention is not the same as building...

The News Desk - June 18, 2026
CommsBrief Exclusive | Spreading yourself thin is not a strategy. It’s noise

CommsBrief Exclusive | Spreading yourself thin is not a strategy. It’s...

The News Desk - June 12, 2026
CommsBrief Exclusive | Akanksha Jain of Swiggy

CommsBrief Exclusive | Akanksha Jain of Swiggy: In the world of...

The News Desk - April 20, 2026
Image-exclusive-chikita-sobti-head-of-communications-castrol-india-mediabrief.png

CommsBrief Exclusive | Why Communications now sits at the strategy table

The News Desk - February 23, 2026
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