Anime India appoints Bridgers as official media and PR partner

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Bridgers has been appointed as the official media and public relations partner for the upcoming Anime India convention. The three-day event will take place from August 28 to August 30, 2026, at the NESCO Exhibition Centre in Goregaon, Mumbai, and is expected to bring together over 50,000 attendees and more than 100 exhibitors.

As part of the partnership, Bridgers will handle media operations and outreach for the event. Its responsibilities will include coordinating journalist invitations, managing press conferences and media visits, and facilitating interview sessions between media representatives and the international delegation of directors, creators and performers from Japan.

Kumar Anubhav, Founder, Bridgers said, “As an anime fan myself, securing this mandate is an incredibly proud moment for our agency and a direct testament to the hard work of our entire team. This partnership gives us a clear platform to demonstrate our ability to manage complex, international media operations on the ground. We are fully committed to taking the media experience for this convention to the next level, executing a highly structured campaign that seamlessly connects global creators with the Indian press.”

Mishaal Wanvari, Co-Founder, Anime India said, “From international creators to authentic cultural experiences, we are bringing a comprehensive convention format to Mumbai. Given the massive scale of the event and the expected footfall, having Bridgers on board as our official media partner helps us completely streamline our press operations. Their expertise ensures that our programming and international guest lineup are effectively communicated to audiences across the country without any operational bottlenecks.”

The upcoming convention will also serve as a broader platform for cultural exchange and industry development. Key initiatives at the event include the Anime Idea Contest, which invites Indian creators to pitch original concepts for potential commercial development and significant cash rewards. By managing the communication around these opportunities, alongside the presence of prominent animation directors and live music performances, Bridgers will help highlight the growing economic and cultural ties between the local animation community and the Japanese entertainment industry.