92% people use smartphones just before bedtime: Wakefit’s GISS 2021

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Wakefit, recently released the fourth edition of its annual study, the Great Indian Sleep Scorecard (GISS) 2021. According to the nation-wide report, Mumbai ranked the highest among late-night sleepers, with 20% Mumbaikars going to bed after 1 am, which was 13% last year. Bengaluru came a distant second, with 15% Bengalureans hitting the sack in the wee hours of the morning. However, despite the late-night sleepers, most Mumbaikars are sleeping longer well into the morning with 26% of respondents reporting that they wake up after 9 am, which was 14% last year.

As the largest sleep study with more than one lakh responses over four years and 16000+ responses this year, the GISS study offers valuable insights into the shifts in sleep patterns of Indians, particularly during the Covid-19 pandemic.

Keeping with the tag of the ‘city that never sleeps’, Mumbaikars seem to be spending most of their time in the night on social media. 32% said they are hooked to social media and surfing platforms like Facebook, Twitter, and Instagram among others before going to sleep. This was 24% last year.

A whooping 92% respondents said they used their smartphones just before hitting the bed. Not surprisingly, about 27% people said they woke up tired on most days indicating the erratic pattern in their sleep timings.

Image-Chaitanya-Ramalingegowda-Co-founder-and-Director-Wakefit.co-mediabrief-1.jpgChaitanya Ramalingegowda, Co-founder and Director, Wakefit.co, said, “Research indicates that the ideal time to hit the bed is between 10 pm and midnight. However, with the pandemic in place, Mumbaikars seem to have lost track of their sleep schedule with over 27% people reporting that they are up late at night watching shows on their laptops or phones.

“Touted as ‘the city that never sleeps’, Mumbai has recorded the highest number of night owls during the pandemic – a trend that is likely to cause serious health effects. As we progress towards a better tomorrow, it is exceedingly important that we pay more attention to our sleep health since it plays a key role in improving the quality of life,” Ramalingegowda said.

The GISS 2021 study points to a growing interconnectedness between sleep and work-life balance, with more and more people realizing the ill-effects of spending copious amounts of  time in front of a screen.

On a positive note, about 30% in Mumbai believed that avoiding laptops and smartphones before sleep will improve their sleep patterns, while this figure was 26% last year. Nearly 36% of respondents across age groups from Mumbai believed that a good mattress is the key to quality sleep.

The Great Indian Sleep Scorecard is an ongoing survey and the 2021 edition received 16000+ responses, recorded from March 2020 to February 2021. It covers respondents in all Indian cities, across age groups, starting from 18 years. The survey has collected over one lakh responses to date for the last four years.