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Anomaly London top agency on WARC, ACT Responsible’s The Good Report...

The Good Report is a unique ranking of the world's best use of creative communications to promote sustainability and social responsibility to raise awareness...

AA/WARC: UK adspend to grow by 15.2% to reach £27 bn...

The latest Advertising Association/WARC Expenditure Report, the only source to collect advertising revenue data across the entire media landscape, forecasts UK adspend will grow...

TV advertising falls an estimated USD 34bn in 2020: WARC Global...

The consumer shift to digital media has accelerated in the past 12 months, with online channels now set to take a greater share of...

WARC announces jury line-up for 2021 Awards for Asian Strategy; introduces...

WARC, the global authority on marketing effectiveness, has launched the 2021 WARC Awards for Asian Strategy to showcase Asia's smartest marketing thinking, highlighting breakthrough...

78% of highly creative, effective ideas drive social buzz and PR:...

Each year, WARC, the global authority on effective marketing, tracks the results of the top global and regional award shows for creativity, media and...

US ad spend expected to reach $218 billion in 2021: WARC...

The US advertising economy is projected to be worth $218 billion this year (2021), according to WARC Data. Since it has the largest spend...
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WARC: Ad spend on TV down by $34bn globally; AVOD streaming...

Advertising spend on broadcast television (excluding political ads) fell by $34bn worldwide last year as the coronavirus paralysed production and brands moved money into...

WARC 2020 IPA Effectiveness Awards: Short and long-term activations to sustain...

WARC, the global authority on marketing effectiveness, has today released an insights report examining current effective marketing trends following an analysis of the winning...

66% marketers plan to increase their digital audio budgets in 2021:...

WARC, the global authority on marketing effectiveness, in association with the advertising arm of Spotify, the world's most popular audio streaming subscription service, released...

WARC Global Marketing Index: Marketing industry ended 2020 in growth

WARC has released an annual review of its Global Marketing Index (GMI) over the 12 months of 2020. WARC's GMI provides a unique monthly...