This episode of MediaBrief.com’s popular podcast series, The Master’s Voice, features one of the most respected marketers in Indian Media & Entertainment – Prathyusha Agarwal, Chief Consumer Officer – Domestic Broadcast Business at Zee Entertainment Enterprises Ltd, in her first in-depth media interaction after becoming Chief Consumer Officer. In conversation with Pavan R Chawla
This is Prathyusha’s first in-depth interaction with anyone from Indian media after she was given the larger Chief Consumer Officer responsibility at ZEE. Another reason this episode is special is that it’s been published on the first working day following Women’s Day, and features Prathyusha, who’s u undoubtedly one of India’s best women Marketing and consumer connect professionals across sectors.
Listen to it for the insights of this passionate marketer who is driven by the ZEE group’s obsessive focus on Consumer and Culture and getting them into the craft of storytelling to empower business associates.
[bctt tweet=”Prathyusha Agarwal @Prathyushaly Chief Consumer Officer – Domestic Broadcast biz @ZeeCorporate, in a deep dive chat with @PavanRChawla on ZEE’s Consumer- and Culture focus that powers its Soul To Screen offerings.And much more” username=”viaMediabrief_”]
Apart from extremely helpful business insights, also get to know the person behind the accomplished professional.