Preventing the attrition of good employees — and the costs and losses that brings in its wake for companies — is one of the most important and recurring priorities for most businesses. LinkedIN has acquired startup Glint, the employee engagement platform, to help companies answer difficult questions about attracting, developing and retaining the best talent. Microsoft has reportedly spent USD400-500 million for the acquisition. Glint’s offerings will help HR heads understand with actionable intelligence, employees’ engagement- and happiness levels with the companies they work for, and help complement the paid offerings of LinkedIN.
While Glint CEO and founder Jim Barnett will report to Linkedin Head of Talent Solutions, VP Daniel Shapero, Glint will operate as a team within LinkedIn to enable them to maintain and accelerate business momentum. All other Glint executives will continue to report to Barnett. The HR, finance, information security, and legal teams, however, will join the functional teams at LinkedIn, with which the complete Glint team will be functionally integrated over the next 12-18 months, per Shapiro.
The structuring indicates that Microsoft, which spent more than 26 billion USD to acquire LinkedIN in 2016, will continue to treat LinkedIN as an independent entity within its larger fold.
The Glint team is one that understands that great companies are built by great teams, and great teams are fueled by a great culture: Daniel SHAPERO
I’m confident that together with LinkedIn, we’ll be able to help even more people be happier and more successful at work: Jim Barnett
Why LinkedIN acquired Glint
LinkedIN VP Daniel Shapero, who described Glint in a blog post as “a leader in employee engagement that helps people in organizations do their best work, develop their skills, and improve business results,” said the startup would help LinkedIN find rewarding answers and guidance for organizations.
“As the head of talent and learning products at LinkedIn,” Shapero wrote on his blog, “I’ve spent a lot of time thinking about how we can help answer some of the toughest questions that keep HR leaders up at night: How do I get visibility into the overall health and performance of my organization? Where do I find the new talent I need? Are the capabilities of my team aligned with what the business requires? And how can I ensure I attract, develop, and retain the best talent to build winning teams?”
Shapero wrote, “With LinkedIn’s insights into the larger workforce alongside Glint’s internal view into employee engagement and skills, we will be able to help talent leaders answer all those difficult questions.”
Shapero wrote that he was excited about the potential of what LinkedIN and Glint could do together. “We believe that Glint has uncovered a modern HR best practice that every company should do: Regularly gather employee feedback on work, culture, and leadership, and give leaders the tools they need to translate those insights into action.”
“At LinkedIn, as a customer of Glint, we’ve experienced the value that this brings first-hand. Glint provides executives with the tools to answer questions about the health and happiness of the talent they have, while giving managers at all levels the access and insight they need to improve.”
“Now imagine, through our combined offerings, that we can translate the specific feedback a manager gets from their employees on Glint into a personalized LinkedIn Learning experience focused on the topics that will help them improve, thus making the feedback much more actionable.”
“Glint’s mission to help people be happier and more successful at work,” Shapero wrote, “aligns perfectly with LinkedIn’s mission to connect the world’s professionals to make them more productive and successful.”
Describing LinkedIn as “the leader in talent solutions and an organization that’s known worldwide for its commitment to culture and engagement,” Glint CEO Barnett wrote: “Together, we will be taking a major step toward achieving our vision to create a world where people love their jobs. We couldn’t be more thrilled with the partner we’ve decided to continue this journey with. Our insights into people success, along with LinkedIn’s insights into the broader workforce, will be a powerful combination that can help customers attract, develop, and retain the best talent.”
Barnett commented that the mission of Glint and LinkedIN “are incredibly well-aligned, focusing on helping people be more successful at work. Over the past 15 years, LinkedIn has emerged as the frontrunner in connecting the world’s professionals. Through both companies’ passion and commitment to people and their experiences at work, I know that our partnership will be a win for humanity — one of the principles on which Glint was founded.”
“Secondly,” Barnett wrote, “just like Glint, LinkedIn places incredible value on culture, its people, and their engagement. Talent is LinkedIn’s top operating priority, and their culture and values are the foundation of everything they do. As a customer of ours, they’ve continuously impressed us with their engagement levels and their commitment to continuous feedback and improvement…”