Learn@Forbes, an online learning platform offering professionals affordable and time-saving alternatives to traditional degrees through courses for today’s demanding career fields and disciplines, has launched a new specialization in Digital Marketing.
Globally, digital marketing is becoming increasingly prevalent. According to Google, digital transactions take place on mobile devices more than 40% of the time.
Additionally, research conducted by Campaign Monitor has found that each dollar invested in email marketing results in an ROI of $38.
According to ZipRecruiter the demand for digital marketing professionals is significant; there are more than 110,000 Digital Marketing jobs currently available with a national salary average of $60,583.
Dhiraj Bansal, Learn@Forbes Chief Operating Officer, said, “Today’s digital marketing professionals are masters of messaging across multiple platforms and channels. The Learn@Forbes Digital Marketing Specialization has been designed to provide the skills and confidence to help learners succeed in this growing industry.”
The Digital Marketing Specialization consists of nine self-paced courses, including:
- Content Marketing: The Strategy to Market in Minutes
- Conversion Rate Optimization
- Digital Marketing Strategy
- Email Matters: The Art of Better Service
- Internet Marketing Fundamentals
- Intro to Web Design and Creation\
- Social Media Marketing
- The On-Page SEO Guide: Rank Page 1 in Google, Yahoo, and Bing
- Webinar Marketing – Write, Design & Market Webinars
Upon completing the specialization, learners will receive a Forbes Specialist Certificate of Completion to show their employer and add to their resume and LinkedIn profile. Those who would like to start the Digital Marketing Specialization can do so with a 14-day free trial. Learn@Forbes subscription plans are as low as $12.50 per month. For additional information, visit learn.forbes.com.