ICC RFP for Marketing & PR Services Partner for ICC Men’s T20 World Cup India 2021

ICC RFP for Marketing & PR Services Partner for ICC Men’s T20 World Cu

The ICC is inviting proposals from interested and qualified applicants to create, develop and implement an integrated Marketing and PR campaign to drive global awareness of the ICC Men’s T20 World Cup India 2021.

It seeks applicants experienced in Advertising and Marketing, and PR agencies who have a proven track record of developing successful, innovative and engaging consumer campaigns for world-class sporting events or other global events of note. Expressions of interest are being sought only from organisations who have the appropriate logistical and infrastructure competence, resources and financial capability to deliver the campaign to a world-class standard.

It has enjoined interested applicants to request the Request For Proposals (RFP) document by submitting the following information by email no later than 1200 (UAE time) on Monday 30 November 2020 to: marketingrfp@icc-cricket.com with the subject line “REQUEST FOR RFP – Marketing and Public Relations Partner ICC Men’s T20 World Cup 2021”.

  • Full legal name, company number and registered address;
  • Full name of primary contact at the interested company and office address of primary contact (if different from the company registered address) including a phone number and an email address;
  • Tax Registration Number if the interested company’s registered office is in the UAE; and
  • Any other relevant contact information.

The ICC will issue the RFP document on Monday 7 December 2020, subject to the prior receipt of a signed Non-Disclosure Agreement (which will be sent to Applicants upon receipt of the information set out above). Applicants will be given an opportunity to submit clarification questions relating to the RFP until Monday 21 December 2020.

The ICC will create a first shortlist on 14th January 2021, and after a second shortlisting, will announce its Service partner by Monday, 1 February, 2021, subject to the contract being in place.

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