Don’t miss Economic Times Emerging Media Summit 2018; Dec 6-7, Mumbai

If you're in the new- and emerging media space, then don't miss the launch edition of the Economic Times Emerging Media Summit for two days...

Sleep enough to shine, says Godrej Interio mattresses campaign on World...

 Did you know that more than  84% of kids in India are sleep-deprived? Kids who sleep for over 10 hours grow well and do...

‘So Sorry Gully Cricket’ app launched by Sunil Gavaskar

A cricket app of India Today called So Sorry Gully Cricket was launched in the presence of legendary cricketer Sunil Gavaskar on Day 3...

A smart dive into the world of the Indian Social Media...

FICCI FRAMES 2019 is successfully maintaining its reputation by talking about the things that are relevant and what the young content creators, writers and...

Sudhanshu Vats: Interesting times for the media industry – embracing change...

At FICCI FRAMES 2019, the session featuring Sudhanshu Vats, Group CEO & MD, Viacom18,  in conversation with Anant Goenka, Executive Director, Indian Express Pvt....

Pankaj Krishna shares 3 takeaways 6 weeks into the NTO rollout

Pankaj Krishna, Founder of CHROME DATA ANALYTICS & MEDIA, shares three takeaways on what exactly is happening on the ground six weeks after the...

FICCI FRAMES 2019 – Uday Shankar’s opening address – audio and...

  As the region's biggest and perhaps oldest media & entertainment convention began in Mumbai on Tuesday the 12th of March, it was 'opened' with...

Need to focus on self-regulation and less regulation: Amit Khare, Secretary,...

The 20th edition of FICCI FRAMES 2019, the three-day global convention covering the media and entertainment industry, was off to a good start in...

Indian media and entertainment grew to Rs 1.67 trillion in 2018:...

The Indian Media and Entertainment (M&E) sector reached INR1.67 trillion (US$23.9 billion) in 2018, a growth of ~13.4% over 2017 states the EY-FICCI report...

Musical Biography ‘Golden Voice Golden Years – Pandit Jasraj’ on 15...

As the great Sangeet Martand Pandit Jasraj ji is set to step into his 90th year, Art And Artists is set to celebrate the...

Sony’s #NazariyaBadaliye a standout Women’s Day film

Women’s Day is always awash with ad campaigns brands clamber aboard the special-sentiment bandwagon with. And this Women’s Day was no exception. However, one...

Tata Motors’ Harrier to be their lead brand for VIVO IPL...

 IPL Official Partner TATA Motors will promote Harrier, their newly launched SUV, as their lead brand for the VIVO Indian Premier League 2019 which...

COLORS to be Principal Sponsor of  Mumbai Indians in VIVO IPL...

  Here’s more testimony to the popularity and value marketers and brands are seeing in the upcoming VIVO IPL 2019: Viacom18’s flagship Hindi general entertainment...

Star Sports’ memorable new campaign for VIVO IPL 2019

 For India’s biggest, most iconic sports property of the year, Star Sports and BCCI have launched an interesting campaign that pits raw feisty youth...

ASCI’s CCC upholds complaints against 232 ads of Oct-Nov 2019

 In October and November 2018, the Advertising Standards Council of India (ASCI) investigated complaints against 389 advertisements of which the advertisers ensured corrective action...

Ashish Bhasin is CEO of expanded cluster Greater South at Dentsu

 One of India’s most experienced, knowledgeable and liked Advertising and Marketing thought leaders, Ashish Bhasin, has been promoted by global media and marketing communications...

CEAT’s Safety Banner campaign at Kumbh demonstrated care

Marketing today is much about demonstrating the right amount of care and the kind of good behavior that millennials and Generation Z-ers expect and...

DCMN India wins Behrouz Biryani media duties in multi-agency pitch

DCMN India has pipped national and international  agencies to win the media duties of India’s largest biryani brand Behrouz Biryani. Behrouz Biryani is an in-house...

KPGM-IFSG India Sports Gaming report says online gaming revenues to grow...

Online gaming on the rise in India, revenues expected to grow at 22% CAGR from FY18-FY23; 54% of respondents* play fantasy sports for free;...

#RiseAgainstClimateChange, urges unique new Mahindra Rise campaign

Taking the age-old adage of ‘Medium is the Message’ to a new level, the Mahindra Group has released a new digital campaign that builds...

DEEP DIVE with Chitresh Sinha: Innovation on tap

Launched in April 2017 as India’s only dedicated brand innovation collective, chlorophyll innovation lab (CIL) is a new model of brand engagement – it...