104.8 Ishq FM presents digital poetry, storytelling festival — Dear Ishq


104.8 Ishq FM brings to you, Dear Ishq – a digital poetry and storytelling festival – an evening full of kissey, kahaniyaan aur poetry featuring some amazing & contemporary poets and storytellers! Popular actor, poet and Ishq FM’s night show RJ, Hitesh Bharadwaj will be hosting the festival.

The digital festival is on 17th July 2021 from 7:30–9:00 pm. The fun filled evening will feature popular poets and storytellers such as Divya Dutta, Mehak Mirza Prabhu, Dushyant Singh, Kena Shree, Mohit Malik, Rahul Ram, Ravi Dubey, Raj Shekhar, Vikram Singh Chauhan, Plabita Borthakur, Raisha Lalwani and many more.

The event will be streamed online on BookMyShow. Block your dates and register for the event on https://in.bookmyshow.com/events/dear-ishq/ET00312016

image-rajat-uppal-ishq-fm-mediabrief.jpgRajat Uppal, National Marketing Head, 104.8 Ishq FM said “The pandemic has given the digital festival & IP space an exponential growth over the last 18 months. With on-ground events not possible due to the pandemic, most on-ground experiential festivals have explored digital formats.

“The last 5 years has seen the resurgence of poetry & storytelling format with a number of new age artists making it big and building a commendable following on digital. At Ishq FM, we were dabbling with the thought of doing a festival around love poetry & storytelling and the idea came to curate our first digital festival IP for the brand.

“With ‘Dear Ishq’ we hope our audience loves the line-up of artist who come together to weave the magic of spoken words,” Uppal said.

image-Shardha-Singh-National-Programming-Head-of-104.8-Ishq-FM-mediabrief.jpgShardha Singh, National Programming Head of 104.8 Ishq FM, said “We want to ‘Ishqify’ the universe with content around Love and Relationships. Ishq is a content centric station and we are proud to say that we own the space of Love.

“Currently we all are going through extreme emotions, dealing with losses, uncertainty and anxiety. Poetry or storytelling can’t cure the world but can definitely bring a breeze of relief in our lives.

“Words have the power to heal. I am glad that so many actors, Poets, lyricists, singers have collaborated with us to bring the power of spoken words,” Singh said.