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Netflix localises its Turkish service

Written by Revati Nair

In keeping with its primary priority of localising its services for various country markets, Netlix has announced what it calls a ‘truly Turkish service’ driven by local language, currency and adding dozens of Turkish TV shows and movies in addition to popular Netflix original programming. All this at 15.99 TL a month

Netflix, which is already working with Turkish TV manufacturer Vestel, has also signed up with its first local telecommunications partner Vodafone, with whom, later in October, Netflix will also start a broad partnership.

Turkish titles, documentaries, independent films, stand-up comedy and a wide range of kids’ titles are now available to watch instantly on Netflix with already over 80% of the content dubbed or subtitled in Turkish.

About Turkey, which produces the highest volume of TV drama and fiction in the world, Reed Hastings, co-founder and CEO Netflix, said, “Turkish people are great storytellers with their hugely popular and internationally recognized Turkish dramas and Netflix aims to become one of its most vocal ambassadors. We’re delighted to offer a more localized Netflix in Turkey that will continue to grow with both our Netflix Original titles and licensed content from here and elsewhere.”

Turkish Drama is one of the most loved genre globally and Netflix has a strong slate of Turkish titles streaming in Turkey such as movies Güneşi Gördüm, Kelebeğin Rüyası, Recep Ivedik 4 and Düğün Dernek 1 & 2 And TV series Leyla ile Mecnun, Suskunlar, Karadayı, Ezel, Kurt Seyit ve Şura, Diriliş Ertuğrul, and Filinta.

For a single price, Netflix members can enjoy a wide variety of series and films, from critically acclaimed Netflix Original series to iconic U.S. and European films and series, plus documentaries and a wide range of programs for kids. New Netflix Original series and films are made available around the world at the same time with all episodes available to watch whenever members please.

Netflix series now available with Turkish subtitles and dubbing include such global phenomena as House of Cards, Stranger Things, Narcos, Marvel’s Daredevil and Jessica Jones, and The Get Down, award-winning documentaries Making a Murderer, Winter on Fire and Chef’s Table, and original films such as Adam Sandler’s The Do-Over andRidiculous 6.

Upcoming Original series include Marvel’s Luke Cage on Sept. 30, Gilmore Girls and The Crown as well as Original films True Memoirs of an International Assassin starring Kevin James, Christopher Guest’s ensemble comedy Mascots, and War Machine starring Brad Pitt.

Younger viewers will find a wide selection of Original programming for kids includingBeat Bugs, Adventures of Puss in Boots, Project Mc2 and Puffin Rock. Netflix provides a special section designed for kids to help them find appropriate programs and to give parents peace of mind. Also, there is never any advertising on Netflix.

In addition to Netflix Originals, members in Turkey can enjoy previous full seasons of iconic American shows such as Suits, Gotham, Arrow, and Breaking Bad and UK seriesSherlock and Peaky Blinders. Hollywood and international feature films now available on Netflix include The Hangover, Gravity, Inception, and The Dark Knight.

Netflix offers a great entertainment experience with many titles available in high-definition with Dolby Digital Plus 5.1 surround sound and some in Ultra HD 4K and HDR. Advanced recommendation technologies with up to five user profiles help members discover entertainment they’ll love.

For mobile users, Netflix offers cellular data controls to help better manage how much data members use when streaming on cellular networks, giving a greater choice whether there are on an unlimited mobile plan or one that’s more restrictive. With fast.com – a simple-to-use website that helps people see how fast their Internet connection is, whether on mobile or broadband – we offer another tool that consumers can use for greater insight and control of their Internet service.

People in Turkey can try Netflix for free for one month by signing up atwww.netflix.com/tr.

Among the devices that support Netflix at launch in Turkey are:

About the author

Revati Nair

Revz to her friends, Revati is a graduate in Media and a shutterbug. She's been writing for some time now, and has trained as a photojournalist with a leading daily newspaper too. Twitter: @NairRevati

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